Sell online
The merch table, always open
Put products next to your shows — shirts, vinyl, bundles — and let one checkout carry the night.
Products in Backstage
Name, price, image, description. Draft until you say go.
Shopify import
Point us at your store and up to 100 products land as drafts, ready to review.
One brand
Products wear your storefront look — no bolted-on shop page.
How it works
01
Add a product in Backstage — or point us at your Shopify store and import the catalog as drafts.
02
Review, price, publish. Nothing is public until you say so.
03
Get paid through your own Stripe, same rail as tickets.
Frequently asked questions
Can I import my Shopify catalog?
Yes — give the store domain and the catalog arrives as drafts: names, prices, images, descriptions.
Do imports go live immediately?
No. Everything imports as a draft; nothing is public until you publish it.
How do I get paid?
Through your own Stripe account, same as tickets.
Open the merch table.
Every plan starts with a 15-day free trial of everything.